I was born and raised in the old part of Lisbon. Walking through century-old streets as a kid, looking at the Portuguese colors and the tiles in the buildings, and living the open-minded metropolis culture of my hometown in this little European corner inspired me.

Me when I was 4

The work I’ve been doing for the last 20 years has been heavily influenced by this background and by experiences like an Industrial Designer degree I got in 2002 and the various projects I’ve gone through in my professional career.

At the beginning of my career, in 1998, I worked as a product designer for the ceramic and glass industry, where I created a series of pieces for tableware and decoration.

One of my first projects as a professional designer My bestseller product design in 1999 Glass decoration in 2002

In 2002, I started helping architects and landscape designers with 3D visualizations. This led me to large-scale CAD/3D projects. I learned a lot about the importance of putting all the pieces together to achieve a goal and the symbiotic relationship between architects and engineering, creativity, and science.

CAD/3D work for a house from 2004 CAD/3D work for “Parque Aventura” from 2005 Designing a custom-made desk for an office in 2006

I still use these learnings today, when I’m working on complex digital projects.

In 2003 my transition to digital was a natural one. I taught myself HTML and CSS and started working in a small agency building websites for clients. The Internet became my passion, and I’ve been working on digital products ever since.

My first big website back in 2007 Interactive project to teach kids in 2006

At Sapo, 2009 to 2016, I led design teams and was very fortunate to work with amazing people - some of the very best in their fields. Together we were able to launch very impactful products that reached an international scale.

sapo office interior design made in 2014 sapo facade with 15m height logo made in 2014

The latest big challenge in my career was to co-found Bright Pixel and lead the creative department. I worked directly with startups, and big companies rethinking their digital product experience. It was an immensely rewarding experience that broadened my knowledge of business, marketing, and strategy.

Me at Bright Pixel HQ in 2016, the first days

In 2023, I joined the Ethereum Foundation as a Lead Product Designer, focusing on improving the user experience of ethereum.org and developing tools for the Ethereum ecosystem. Prior to this role, I served as the Head of Design and Innovation at Trojan Horse was a Unicorn from 2020 to 2023, where I led design initiatives for one of the world’s most prestigious digital arts events.

Check the portfolio section where I highlight some of my work. If you need it, here is my CV, and if you have any questions, feel free to send me an email or follow me on social media.

Thank you for your time and enjoy! :)